Bourbon Cowboy is a unique blend of bourbon powder, black pepper & butter. These seasonings will make you flip your lid and lose your mind! Simply season whatever you’re making with salt & pepper, cook it, flip it, simply sprinkle a generous amount of our Bourbon Cowboy ON YOUR STEAK, CHICKEN OR FISH and close the grill lid, cover with a pan lid or cover with foil. No prep, no mess, no cleanup. This rub becomes a glaze in minutes! It’s a MELTDOWN!